CHEUNGVOGL              

Shinseoul, Myeongdong - Hoehyeon, Seoul, South Korea

 

 

 

 

Shinseoul, Myeongdong - Hoehyeon, Seoul, South Korea

 

 

Cheungvogl expands Seoul City Centre with underground landscapes.

“The paradox of freedom is that it is only defined by the boundaries it aims to overcome. In a context derived from hierarchies and functionality, the interruption created by abstract nonconformity reinstates the balance of a healthy society, in which regulation and freedom cannot exist without one another.”

Shinseoul, The Public Layers of Seoul, Cheungvogl

The City of Seoul is reactivating and expanding the existing underground system to connect the city center, extending the network of subway stations and underground areas reaching from Seoul Station, Hoehyeon, Myeong-dong and City Hall to Dongdaemun. The Seoul Metropolitan Government has identified ten strategic sites within the extensive redevelopment project and invited architects from Korea and abroad, who are renown for the most recent influential contributions to urban design and architecture in Seoul, including Kwangsoo Kim (Studio K Works), Taekbin Kim (Escape) and Yong-Soon Chang (Hongik University), Kyong-Chan Cho (Terminal 7 Architects), SoA, Cheungvogl, Dominique Perrault, Kees Christiaanse (KCAP), Winy Maas (MVRDV) and  modostudio to research, design and develop site specific strategies and future extension plans. The City of Seoul plans to apply their visions to the governmental urban space improvement policies in the future. 

Within the development, Cheungvogl is selected to reactivate and expand the central site of the Hoehyeon underground system adjacent to Shinsegae Department Store, its connection to Hoehyeon Station and Myeong-dong and its extend to City Hall, Seoul Station and Seoullo 7017.

 

 

 

Yeoui-Naru Ferry Terminal and Masterplan, Yeoui-Naru, Seoul, South Korea

 

 

 

 

Yeoui-Naru Ferry Terminal and Masterplan, Yeoui-Naru, Seoul, South Korea

 

 

Cheungvogl wins the international competition for the Yeoui-Naru Ferry Terminal and Masterplan, Yeoui-Naru, Seoul, South Korea.

The Yeoui-Naru Ferry Terminal forms a thin 450 meters long line, following the river flow. The slight bends of the terminal and the marina facilities are the result of optimization for vessel manoeuvring, while creating a definite path on the otherwise undefined water surface. The terminal emphasizes the experience of walking on Han River. The project is anticipated to be completed in 2019.

Jury:

Ryue Nishizawa, Office of Ryue Nishizawa / SANAA (Sejima and Nishizawa and Associates)

Alejandro Zaera-Polo, AZPML

Professor Choi Moongyu, Yonsei University

Professor Choi JeongKwon, Gachon University

Professor Park SunWoo, Korea National University of Arts

Professor Shim Jaehyeon, Sejong University 

 

 

 

Taghaus, bei Duesseldorf, Germany

 

 

 

 

 

Taghaus, bei Duesseldorf, Germany

 

 

 

 

 

Taghaus, bei Duesseldorf, Germany

 

 

 

 

Au Pont Rouge, Saint Petersburg, Russia

 

 

 

Cheungvogl wins inaugural FRAME Award 2018, Jury Prize for Best Multi-Brand Store of the Year, Au Pont Rouge, Saint Petersburg, Russia.

Jury:
Matteo Bressanin, Chairman - Nespresso Global Retail Channel Manager
Michele Fuhs, BMW Head of Premium Retail Experience
Pieter Kool, Design Strategist and Creative Director
India Mahdavi, India Mahdavi Architecture and Design, Founder
Jo Nagasaka, Schemata Architects, Founder
Floriane de Saint-Pierre, Floriane de Saint Pierre & Associés, President and Founder

 

 

No longer bound to traditional purchasing transactions or processes, savvy retailers are radically rethinking the role of the physical store in its entirety. The cashless concept is rapidly gaining ground amongst service providers, retailers and restaurants alike. Convenience and improved security aside, businesses are transforming their physical spaces into touchpoints for converging aspects of culture, education, wellness and more. ”The physical store is the place where a brand can connect best with its customers, where it can communicate and interact directly with them on a personal level” says Christoph Vogl of Cheungvogl Architects. The Hong Kong-based practice recently reimagined the retail establishment Au Pont Rouge in Saint Petersburg, Russia – which has now been nominated as Multi-brand Store of the Year and for the Innovation Award in the 2018 Frame Awards.

Terri Chen, Frame, February 2018  

 

 

 

 

Au Pont Rouge, Saint Petersburg, Russia

 

 

 

20 designers and brands that define our tomorrow, FRAME Magazine 20th Anniversary Edition

Super-Typologies - In conversation with Evan Jehl for Frame, Judy Cheung and Christoph Vogl, founding partners of Cheungvogl, describe how their work overcomes traditional categorizations by re-interpreting definitions and typologies to create contemporary socially relevant architecture.

Judy Cheung and Christoph Vogl of Hong Kong-based firm Cheungvogl take ‘social relevance’ as a guiding principle in their design of physical retail. Their approach is the product of a sensitivity to dialectical materialism and technological futurism. For physical spaces to retain their relevance in a world where the functions they host are increasingly supplanted by digital media, design must be viewed as a means of actively communicating with its users rather than as a static container or scaffolding. It must become more fluid in its adaptability to different contexts. Cheung and Vogl elaborate on these ideas in a conversation about how they see future projects and the field as a whole: 

20 designers and brands that define our tomorrow, Frame, 116, 20th Anniversary Edition, Frame Publishers, May/June 2017.

 

 

 

 

 

 

The Robotic System at Au Pont Rouge, Saint Petersburg, Russia

 

 

Retail Revolution - How to get physical in a digital age.

Jonathan Openshaw in conversation with Judy Cheung and Christoph Vogl, founding partners of Cheungvogl:

Retail Revolution – How to get physical in a digital age, Frame 115, Frame Publishers, Netherlands, March/April 2017.

 

 

 

 

Selfie Room, Au Pont Rouge, Saint Petersburg, Russia

 

 

Inner Space

Tim McKeough in conversation with Cheungvogl on Au Pont Rouge and the Robotic System for Azure Magazine, November/December 2016:

Inner Space - Au Pont Rouge, Saint Petersburg, Azure Magazine, Azure Publishing, Toronto, Canada, November/December 2016.

 

 

 

 

 

Au Pont Rouge, Saint Petersburg, Russia

 

 

Cheungvogl has created an open exhibition retail space around a robotic system within the restoration of the 110 year old iconic department store, Au Pont Rouge in Saint Petersburg, Russia.  

Completed in 1907, Au Pont Rouge located along the Red Bridge on River Moika was built in the tradition of great European department stores such as Galleries Lafayette in Paris or Selfridges in London. Following the revolution in 1919, the building was renamed and converted into Volodarsky Sewing Factory and in the 1930s, the original cupola was demolished. In 2011, the cupola was reconstructed and the building underwent functional and architectural transformations to restore Au Pont Rouge to its original state as a world class department store in Saint Petersburg.

 

 

 

 

 

Zhou Gallery, Dalian, China

 

 

 

 

 

 

Zhou Gallery, Dalian, China

 

 

 

 

 

Aesop Installation, I.T Hysan One, Hong Kong

 

 

 

 

 

 

Aesop Installation, I.T Hysan One, Hong Kong

 

 

 

 

 

I.T Store and Brand Concepts, Hong Kong and China

 

 

 

 

 

 

Chengdu O, Chengdu, China

 

 

 

 

 

 

 

Shinjuku Gardens, Tokyo, Japan

 

 

 

 

 

 

Shinjuku Gardens, Tokyo, Japan

 

 

 

 

 

 

Shinjuku Gardens, Tokyo, Japan

 

 

 

 

 

 

Aesop Signature Store, Tai Koo Shing, Hong Kong

 

 

 

 

 

 

New Aarch, School of Architecture, Aarhus, Denmark

 

 

 

 

 

 

New Aarch, School of Architecture, Aarhus, Denmark

 

 

 

 

 

 

 

 

MOCABU, Mountain of Contemporary Art Busan, Busan, South Korea

 

 

Cheungvogl wins 2nd Prize in Busan Mulmangol Bunker Regeneration International Competition.

As part of the urban regeneration project, Busan Metropolitan City supports and administrates the revitalization project of the underground bunker system in Mulmangol in Hwangnyoengsan Mountain, Busan. Kyungdong Construction Co. Ltd. owns 13 million square meters of land in the area, which include the 4,000 square meter bunker system partially existed as a cave since the Japanese colonial era, has decided to develop the facility in conjunction with the surrounding landscape. Cheungvogl wins 2nd Prize in the Busan Mulmangol Bunker Regeneration International Competition.

 

 

 

 

 

 

 

 

 

 

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